Sell-side Advisory

Sell-side Advisory

Sell-side Advisory

What is sell-side advisory?

Sell-side advisory is an independent advisory service that represents shareholders in the sale of an entire company or a specific stake, providing strategic guidance, valuation, buyer access, and negotiation management from the beginning to the closing of the process.

Anatrica Partners represents only the selling shareholder in this process. Our independent structure, with no conflict of interest with the buyer, directs all energy in favor of the seller to ensure your company is sold at the highest value and under the most favorable conditions.

A Process Managed from Start to Finish

Independent Valuation

An independent business valuation is conducted using DCF, EV/EBITDA, and comparative transaction analyses to determine the company’s investment eligibility score. Business plans and future projections are supported.

Preparation & Strategy

The transaction structure and objectives are defined. The sales or partnership strategy, timeline, and target investor profile are defined. The company’s readiness for sale is assessed.

CIM & Teaser Preperation

A Confidential Information Memorandum (CIM) and a short teaser document are prepared.

Invester Identification & Access

Financial and strategic potential buyers are identified. NDA processes are managed, and suitable targets are contacted confidentially.

Offer Management & Due Diligence

Non-binding offers (NBO/LOI, etc) are received, analyzed, and evaluated with shareholders. The due diligence process is coordinated; management presentations are scheduled.

Final Negotiations & Closing

Binding offers are received and the negotiation strategy is determined. The Share Purchase Agreement (SPA) is signed and the process is successfully closed.

Why Anatrica Partners

Anatrica Partners is a boutique consulting firm that brings together under one roof the decades of corporate experience of its founders in leading Turkish companies, its network of SPK/SPL (Capital Markets Board of Türkiye) licensed financial experts, and its unique network in the Türkiye-Africa corridor.

We represent only the shareholder. We have no conflict of interest with the buyer. Every decision we make is aimed at ensuring the company is sold at the highest possible price.

Instead of standardized processes of large firms, a customized approach for each mandate. The direct involvement of the senior team remains constant throughout the process.

Our expert team, licensed by the Capital Markets Board (SPK), possesses proven experience in internationally valid DCF, multiple and comparative valuation, and check-up analyses. Valuation becomes not just a reference, but also a negotiation tool.

Access to a domestic and international network of financial and strategic buyers. With the right buyer profile, the process closes faster and with higher multipliers.

Information flow is strictly controlled throughout the process. NDA execution, controlled information sharing, and data room discipline protect your company’s sensitive information.

FAQ

Generally, the best time is when the company appears strongest. Going on the market during periods of stable profitability, clear growth potential, and supportive industry multiples positively impacts the valuation.

This decision depends entirely on your goal. If you are considering a full exit, a 100% sale may be appropriate. However, if you want to expand the company, expand into new markets or accelerate institutionalization, acquiring a strategic partner through the sale of minority or majority shares may be a better model.

Growth financing is when the company obtains the capital it needs for new investment, capacity increase, export or corporate transformation targets through a new partner. The aim here is not to completely transfer the company, but to establish the right capital structure to expand it.

The process consists of the following stages: calculating the company’s value, defining the sales strategy, preparing the company for sale, creating an investor list, sharing teasers and information notes, confidentiality agreements, preliminary meetings, collecting bids, letter of intent, due diligence, contracts, and closing. See details.

Using networks, investor databases, financial and strategic investor lists, and domestic and international relationship networks, the most suitable buyer profiles for the company are determined.

The key to standing strong in front of investors is to present the company with a well-prepared investment story. This begins with a short, anonymous teaser, followed by a comprehensive Confidential Information Memorandum (CIM) containing financial, operational, and strategic information for serious buyers.

A teaser is a short summary document used to understand investor interest without revealing the company’s identity. The Confidential Information Memorandum (CIM), on the other hand, is the main introductory document that provides a much more detailed description of the company, shared after a confidentiality agreement (NDA) has been signed.

Business valuation is conducted by considering financial performance, growth potential, industry multiples, comparable transaction examples, and cash flow projections. This ensures that negotiations begin with a price range based on data, not emotions.